Tea Emperor

In my previous post I was writing about the upward trend regarding wholesale tea prices. One of the explaining factors was the increasing consumption of tea. It is actually becoming trendy to drink tea especially because there are so many varieties. You can shine among your friends if you manage to drop a fascinating tea brand in the middle of a discussion.

Image source: Starbucks online store

SO WHAT ABOUT THAT STARBUCKS?

Starbucks can spot a trend that’s why they became so big in the first place. They took light-roasted middle European coffee and introduced it in the States, then they took the rest of the world. Now they are planning to do the same with tea by introducing great tasting loose leaf teas into their brewing selection. Let’s see how the world receives Starbucks tea.